Mountain Lifestyle

Style Your Ski Weekend

Let’s hit the slopes in style, Girl! The cold spell has passed (for now) and the mountains are full of snow – let’s make the most of the pow and hit the slopes! Living in Calgary, we are SO lucky to live by so many amaaaaaazing ski hills: Sunshine, Lake Louise, Fernie, Kickinghorse, Revelstoke, even Marmot if you’re up for the drive! If you haven’t made your way out to the hill yet this ski season, don’t worry because there’s still time!

When you’re packing your ski adventure bag this season, think about adding some pretty new items to that packing list. We’ve got Lace Brick Design ski swag essentials that we just miiiiiight recommend checking out if you want to hit the slopes in style! We want to help style your adventure so that your wardrobe is cute AND practical – the dream, right? So pack up and get those boards out and skis waxed, Ponytail Posse, we’ll cya on the hill!

Lace Brick Design Ski Swag

Adventure Bag

Gather up your weekend gear and toss it in our super popular Adventure Bag! This gem comes in gorgeous colour pattern options. With a small side pocket inside and thick fabric handles, our Adventure Bag is thick and sturdy without sacrificing fashion. PLUS it fits waaaay more than you think! Grab one of these bags to ensure that all your prized possessions PLUS your goggles, gloves and toques make it to and from the mountains.

Adventure Bag | Lace Brick Design

Mountain Girl Crew

Cozy, warm and cute-as-heck! Whether you want to stay warm on the drive to the hill or while you’re speeding down the mountain or while you are making your way back to the cabin at the end of a long day – our super soft Mountain Girl crew will keep you nice and toasty no matter where you are! This little number comes in teal, black, or burgundy. The perfect cozy addition to your ski day!

Mountain Girl Water Bottle

What better way to match your new Mountain Girl crew than with a matching Mountain Girl water bottle?! Check out our two trendy water bottles: dark wood with teal writing or light wood with black writing. These bottles will keep your water cool while you shred down the mountain or your hot choc toasty apre ski!

Mountain Girl Water Bottle | Lace Brick Design
Mountain Girl Toque | Burgundy | Lace Brick Design

Our Ever-Popular Toques

After all is said and done, nothing feels better than taking off all of that ski gear at the end of the day and throwing on a toque on to hide that wild pile of hair. We’ve got toques in every colour, one for every day of the week if you wish!

Campfire Blanket

Snag one of our ever-popular Campfire Blankets, perfect for cozying up in lodge or your cabin, sitting by the fire or walking around the mountain town at night. Add a Lace Brick Design Campfire blanket to your must-have list so that you are warm and cozy at all times!

Campfire Blanket | Lace Brick Design


See you babes and your sweet swag on the hill!

6 Ways We Keep it Canadian!

Canadian Girl Tank | Lace Brick Design

We heart keeping it local! As a small business, we do our absolute best to keep everything we do Canadian whenever we can! The trickle-down effect of our business choices are at the forefront of our minds and we ask ourselves, “Why the heck wouldn’t we want to support all the amazingly talented Canadian creatives around us?!” Making mindful and meaningful choices about where we source our goods, Lace Brick Design is a proud supporter of shopping local and supporting local growing businesses! 

1. When it comes to our products, we want to make sure we are bringing you the highest possible quality goods as well as support our neighbours. Many of our manufacturers are spread across Canada and North America, making our plenty of our items proudly Canadian-sourced. If you haven’t checked out our trucker hats yet, give them a look because they are all designed by our wonderful graphic team and printed in beautiful Vancouver, British Columbia. We don’t stop there! Our apparel printer is a grassroots print shop located in Northern Alberta. When it comes to sourcing, we have researched the best possible options and chosen Canadian producers when we can!

2. We love to give credit to the virtual creatives and background workers of our team. These awesome humans keep our company running as smoothly as it does and we SO appreciate everything they do! We currently enlist the work of four Canadian freelancers. Our graphic designers live a truly authentic adventurous life in southern Alberta and match our brand ethics perfectly! All of our business cards and larger graphic needs are brought to life by Little Rock Printing in Calgary’s very own Inglewood. We can’t forget to tell you all about our fabulous website that is hosted by TWT, a local Calgary tech company who help us run a kick ass website every single day. And when we package up your online orders, we use Canada Post for all shipments that are delivered right to your very door!

3. We source and produce locally as much as we can and we also do our best to participate in the local community. Lace Brick Design is a popular name in the local scene of small shops and local markets. Calgary, Red Deer, Cochrane, Edmonton, Saskatoon, and Olds markets – you name it, we want to be there! We are a local brand for the local female; we want to know our community!

4. We employ local go-getters in the community for tasks anywhere from the production line all the way up to the point of sale. 100% thankful for our hardworking, enthusiastic and kind-as-heck local girls!

5. Lace Brick Design proudly supports many local fundraisers and gives back to the community, to foundations like Women in Need Society, TreeEra, the Humboldt Broncos’ Go Fund Me and the Red Cross.

6. All 60+ of our retail partners are proudly Canadian! You can visit our website to see the map of Canada and all of the wonderful shops that carry our goods. Visit here to find the shop nearest you!

We heart our local creative community! We are so proud of all the Canadian talent that surrounds us and we couldn’t be happier to help support them! You can do the same, Ponytail Posse… Find local coffee shops in your area or the small brunch places with the best hash browns or those awesome independent clothing stores that sell apparel from small businesses like ours. We love that you are mindful of where your products are coming from and choose local whenever possible!

Spring+Summer 2018 Collection

Our Spring+Summer ’18 Collection is an ode to hittin’ the road for a wild and unforgettable girls’ trip. Designed locally with core values of kindness and authenticity, the current collection will inspire your inner fearless explorer. You will resonate with these on­-trend Lace Brick Design goods and say to yourself, ‘That’s totally ME!’ when you eye the perfect tank, trucker hat and necklace for your summer adventures! Whether you are camping, hiking, exploring or cruisin’, we can guarantee that some Lace Brick Design swag will make your adventure that much better and stylish as heck!

Within our latest Collection, there are new perfectly-formed tanks, feminine trucker hats and summery necklaces that will leave you weak in the knees. Did we mention that we’ve brought you a gorgeous new Adventure Bag?! Grab this new bag to make all your May-June-July-August adventures chic, chic, chic! Check out all these fab finds on the website, babes, because these new designs are just for YOU! PLUS you can still order your faves from the website too!!

Scroll down to peek at some of our Collection favourites or check out our 2018 Spring+Summer Collection to start shopping now!


Another tank because, well, summer is FINALLY on its way!! Be the change. BE KIND. Our Be Kind tank is simple & cute with a message that reflects a universal value we all adopt! Let’s be kind, true and honest in everything we do, Ponytail Posse! This little number comes in black with either white or gold print so that you reflect whether you’re feeling classic or chic.


Adventure + Nature + Style = a Lace Brick Design Buffalo Trucker Hat! Combine your love for the outdoors with our fresh, summer-inspired colour palette for this year’s cutest cap! Grab one of these to add adorable summer style to your shorts and tank top combos.

Psst… Check out the tank section for the matching design. 


Celebrate summer with this pretty turquoise chain…perfect with your tanned skin! Wear your hair up in a sassy ponytail or down with beachy waves – this necklace will flatter any hairstyle, neckline and outfit with its summery tone and delicate design!


Powerhouse females unite! Let’s support, encourage, and empower one another as we navigate our way through the big, bad boss world. Add one of these GRL BSS tanks to your ever-expanding boss-babe wardrobe and shop for a friend who you think is kicking some serious girl boss tush out there!


Celebrate another trip around the Summer sun with this brand-new colour of Adventure Bag: Teal & Brown! Perfect for road trippin’, car campin’, and mountain travelin’, this bag will serve as the perfect-sized trendy carrier for all your summer adventure needs. You never knew you needed this beautiful bag until you were carrying it in your very hands. Stuff your shoes, clothes, toiletries, jewelry and jackets inside this trendy bag – we promise they’ll fit!

Well Posse, there you have it! Our brand new, locally designed Lace Brick Design Spring/Summer ’18 Collection! After months of planning and preparation, the wait is over. With designs this hot, we anticipate a rush of excitement so snag your size now!

Happy Shopping!

Spring+Summer 2018 Collection

Meet Your Lace Brick Design Team

Logo | Lace Brick Design

Ponytail Posse, have we got a treat for you! Behind every shiny necklace, cozy campfire blanket and wicked adventure bag that you purchase, there are a number of wonderful people involved in the process of getting your Lace Brick Design order into your hands! Lace Brick Design began as a single woman operation with everything from designing and creating to packaging and shipping being performed by one pair of hands. We are now proud to say that we have several individuals working closely together to bring you the absolute best products around! We pride ourselves in filling orders as fast as possible after they are placed…meet the Lace Brick Design team responsible for making it all happen!   

Jackie Lace Brick Design

Jackie Chemelli


Hi!! I’m Jackie, owner/creator of Lace Brick Design.
And here are my LOVES (in a somewhat particular order):
Burgers, the rain, my friends & their tiny humans, crafting, writing, yoga, time in the mountains and solo travel adventures.
I do my best creating barefoot and I learned a long time ago that the creative juices will not flow unless my lips are adorned with some form of lip balm!!

I trust strongly in three core values:
{1} Love your friends and family hard
{2} Design a life that supports your passions
{3} Live in a way that makes the world a softer+prettier place to be and always be authentic

I am unsure whether creativity is an innate gift or if an ability to aesthetically design can be taught. I do know, however, that I have always craved creating. Even as a young girl, I was a maker. I would design jewelry boxes out of egg cartons for my mom, wear belts as headbands, and countlessly rearrange the furniture in my bedroom (…the paint on the walls fell victim too).

Design and adventure have consistently been the pulse of my being and, so, it
was only natural that Lace Brick Design birthed out of a solo, soul-searching trip to Vancouver Island, BC during the Spring of 2013. Walking past a bead store near Kits Beach, Vancouver, I was drawn inside. Knowing that I would be spending hours on a beach, kicking up sand and counting waves, I decided that I would dabble in the art of earring design (why not, right?). I purchased all of the required supplies from the little bead store and voila, a week later I had handmade earrings coming out the wazoo! Adding these to the already accumulating pile of pretty little DIY creations in a corner of my home, I knew my next step: Lace Brick Design.

Lace Brick Design is a lifestyle brand for the adventure-seeking female. In this light, we design jewelry, apparel and camping supply to empower passionate adventurers, lovers of the woods, road-trippers, full moon chasers, and backroad takers! Based near the heart of the Rockies in Calgary AB, Lace Brick Design is dedicated to building strong community vibes and styling passionate, fearless females. We are grateful for a tribe of 18k+ followers on Instagram and over 15+k Facebook peeps! We even have our own official hashtag: #ponytailsandmountaintrails! Alongside our online shop, you can also find Lace Brick Design in 60+ stores across Canada, including Hallmark! Lace Brick Design LOVES being involved with community! We can be found setting up shop at local markets, holding workshops, contributing to local events, and collaborating with other amazing grassroots businesses. Our community members (dubbed the ‘Ponytail Posse’) are THE best around town and we absolutely consider each one of them a part of the Lace Brick Design family!

What began as jewelry design has grown to become so much more: an outlet for all
forms of creative expression, new friendships, feminine empowerment, constant
learning, expansion of an entrepreneurial spirit and now a new line for little girls, Baby Brick! Thank you for joining us on this adventure!! xo

Kelsey Lace Brick Design

Kelsey Woods

Lead Assistant

Kelsey works behind the scenes at Lace Brick Design. She is our content writer, order filler and market go-er and you probably saw her last Christmas if you checked out Curated or Little Modern Market.

She enjoys hiking, travelling and exploring the mountains – surprise surprise that she work here right?! She is happiest when she can use her creative side to share her passions with the people around her, whether that is at events happening around the city, places to explore, or kick-ass deals that Lace Brick has going on. She also loves being part of the fearless female tribe that we have created around Lace Brick Design – everyone we interact with is supportive, genuine and lovely!

Kelsey graduated from the University of Calgary with a degree in Communications, a minor in Business and a craving to write for a living. She also works as an independent Marketing & Communications Contractor, taking on writing, editing, social media, and other online tasks. She aims to support local whenever possible, whether that means working for a small Calgary business or buying her veggies from a local supplier. She looks forward to bringing you more exciting content and quality products with the LBD creative team!

Debbie Lace Brick Design

Debbie Roche

Virtual Assistant

After 10+ years of working in an office, Debbie realized that she is an entrepreneur at heart. Freedom is her biggest value and she wanted to be able to work from home, travel and never have a limit on her income. Debbie also LOVES inspiring and helping others pursue their dream work. When she sees an entrepreneur who is passionate about what they do, she instantly wants to help. Debbie started as a Virtual Assistant back in May of 2016 and her small VA business grew pretty quickly. Realizing that as a solopreneur, she would only be able to serve a small amount of clients, she set out to create a business model where more small businesses could receive the support they need. In January 2108 Roche Online Business Services was born.

As well as having a vast administrative and customer service background, Debbie holds a Bachelor of Science as well as various courses in media and communications as well as Project Management from BCIT. In January 2107 she completed the Foundations in Digital Marketing at Red Academy.

Debbie was born in Scotland but has lived in Canada for the past 12 years. Alongside running a business, Debbie runs a podcast called DebTalks. She is also on the board of the Kitsilano Showboat and in her spare time (i.e. 6am in the morning) can be found working out at her local barre studio, doing yoga or trying to meditate.

Colleen Lace Brick Design

Colleen Conrad


Colleen Conrad is the owner and artisan behind Bella Love Designs. She’s a true ‘Alberta babe,’ born in Calgary and raised on the prairies. Horticulture brought her to the Calgary area, and a longtime love of the city kept her there.  She comes from a long line of amazing female tailors and stitchers, and happily lives with her husband and fur babies. She is a boho hippie at heart, is completely addicted to crystals, and finds true joy in a needle and thread. Colleen is overjoyed to be a part of the Lace Brick Design team!

Meghan Unger


Meghan lives in Olds, Alberta with her husband and two beautiful daughters. She is originally from BC and misses the trees and mountains often. She started her photography journey when she was pregnant with their first daughter and what started as a hobby, slowly but surely, turned into a full-time business. She tries to find beauty in the simple and subtle things. The connections and details that might get overlooked. The relationships. The love. So that you can look back on those images in 10, 20, 50 years and not only remember them, but feel them as well. She is so grateful for all of her beautiful clients. 
Meghan has been Lace Brick Design’s photographer since 2016 and continues to capture the essence of the brand perfectly!


Photoshoot Make-Up Artist

Ashleigh was  born and raised in a small town in Central Alberta, Canada. She married a local boy 11 years ago and together they have 3 children. After graduating high school in 2003, she moved out to Vancouver, British Columbia and attended Blanche MacDonald Centre. She graduated in 2004 with a Diploma in Esthetics and Makeup Artistry. She has a passion for accentuating her clients natural beauty by customizing each makeup application for individual skin tone, skin type, eye colour and face shape. She truly believes that ‘less is more’ and you don’t need to change the way you look with makeup. Simply use products and tools to showcase your natural beauty and let that beauty shine through. She has had a ton of fun over the years collaborating with many brands and companies including Miss Rodeo Canada photo shoots and speaking at their Annual Seminars, as well as doing makeup for our local Alberta brand, Lace Brick Design. Her work has appeared in Canadian Cowboy Magazine, DOTE Magazine, Foxx Worthee’s Album Cover and a live segment for CTV Live Morning Show. 


Photoshoot Hair Stylist

A born & raised YYC girl, Robin has always loved anything that involved any sort of creativity. Over the years, she has been able to channel that creative energy to 2 specific areas in beauty- hair styling & makeup artistry, with her passion geared towards bridal beauty & creative photo shoots. Since the establishment of Avenue Beauty, she has had the chance to work along side an incredible team of talented artists & stylists, as well as being on the business side as the beauty & booking coordinator and most recently becoming owner. She continually strives to grow her skills by collaborating with local photographers to create a vision sought after by both; educating herself in hairstyles & makeup looks that are currently trending & to work along side some beautiful brides to create their envisioned look for their special day. Having the opportunity to network and work with other local YYC creative minds fuels her passion for the industry & she loves the sense of community that come with it. With an artist eye for detail & relaxed personality, she will being an amazing energy to any event.

There you have it, Ponytail Posse – your ever-growing Lace Brick Design team! We would love to meet you too! Email us, comment on our Instagram and Facebook posts, and come visit us at local markets!

Oatmeal Mountain Girl Toque | Lace Brick Design

Meet Your New BFF

Introducing your new BFFs: We’re upping the game with new trendy toque colours!

Our latest Winter’s End Collection includes cute earrings, a new adventure bag AND brand new stylish toque colours! If you already have one of our toques then you know how crazy comfortable they are and how warm they keep your head. To keep things fresh and up the fun-factor, we’ve given each toque a dapper name so that you can easily choose your BFF for the day!

Shop our wide toque selection here and start collecting one in every colour! Though they may have classically dapper gentleman names, we guarantee that these are #notyourgrandpastoque!

The Bruce | Burgundy Mountain Girl Toque – The Charmer. Whether you wear this beanie with the folded Mountain Girl label showing or choose the slouchy Lace Brick Design look, good ol’ Brucey will work with you to find that perfect slouch. This handsome burgundy gent looks good with every hair colour and is you fave!!

Burgundy Mountain Girl Toque | Lace Brick Design
Baby Pink Mountain Girl Toque | Lace Brick Design

The Pete | Pink Mountain Girl Toque – Now who doesn’t love a guy with a soft side? Pete here is soft and sweet; the type of guy who listens and is always there for you when you need him. He’ll warm your head any day of the week, all you have to do is bring him along for the ride!

The Marvin | Mustard Mountain Girl Toque – Perhaps 2018’s hottest colour, this mustard toque adds fashionable colour to your darker outfits. Choose Mountain Girl by day or Lace Brick Design babe by night, Marv will roll with the punches.

Mustard Mountain Girl Toque | Lace Brick Design
Lilac Lace Brick Design Toque

The Larry | Lilac Lace Brick Design Toque – Meet Mr. Sensitive. Lar-Bear just wants to cuddle and keep you comfortable. Pick up one of these lilac toques to add some softness to your fave everyday outfit!

The Charles | Coral Mountain Girl Toque– Meet Mr. Adventurous. Charlie here loves when you take him on mountain treks and river walks. Add this coral number to your already so stylish hiking attire!

Coral Mountain Girl Toque | Lace Brick Design
Oatmeal Mountain Girl Toque | Lace Brick Design

The Otis | Oatmeal Mountain Girl Toque– Our most popular toque, this oatmeal number is for playing in the snow like it was your day job. Leave this folded for the Mountain Girl feel or unroll it for a slouchy LBD vibe, Otis doesn’t mind!

The George | Grey Lace Brick Design Toque– Georgie Porgie, pudding and pie; kissed the girls and made them cry!! Now Georgie here, he’s a dream. He’s neutral, classic and flattering. Simply ask him to and this grey toque will hide that campfire hair any day of the week!

Soft Grey Lace Brick Design Toque
Black Lace Brick Design Toque

The Bernard | Black Lace Brick Design toque– Now who doesn’t love a simple black toque?! Matches everything and is soft as can be! Did we mention that it looks adorable? Bernie, we appreciate everything you do for us!

The Benjamin | Brown Mountain Girl Toque – Benjamin here, or as the girls like to call him: Benjii, is our resident bad boy. He’ll get you into all sorts of trouble like encouraging you to skip work for a day hike in the Rockies or nudging you towards that massage that you’ve been telling yourself you don’t need but you REALLY want! Who doesn’t love a bad boy?!

Brown Mountain Girl Toque | Lace Brick Design

The Bert | Baby Blue Mountain Girl Toque– Ol’ Bertie Blue Eyes is our LBD looker – easy on the eyes and flattering on just about everyone. He keeps you nice and toasty warm while also adding a hint of softness to any wardrobe choice!

The Theodore | Teal Mountain Girl Toque – Meet Mr. Dependable. Good ol’ Theo is the beanie that will never make you look bad. Folded up for that Mountain Girl cuteness or flipped down for that laid-back LBD feel, he’ll be there for ya. Trust us, he’ll look daaaaang good!

Turquoise Mountain Girl Toque | Lace Brick Design

Excited to order your fave toque(s)?!

Use code


for $5 off!

Happy shopping, babe!

Coral Mountain Girl Toque | Lace Brick Design

Introducing the 2018 Winter’s End Collection

Ponytail Posse! Our Winter’s End 2018 Collection has arrived!!

A collection that is important for two reasons:

  1. The Winter’s End 2018 Collection is a celebration of what is left of these winter weeks – there is a simple joy in walking outside to find snow falling lightly through the cool crisp air.
  2. The new Collection is a welcomed anticipation of the Spring season to come!! We have launched four new toque colours, a new Adventure Bag, a plethora of new earrings and, drumroll pleeeeeease, announcing the addition of our Alpine Bracelet! You can still order all of your faves from the website too!

Introducing a selection our 2018 Winter’s End Collection featured goods:

Mustard Toque

The Marvin – Perhaps 2018’s hottest colour, this mustard toque adds a splash to your outfits. Whether you choose the Mountain Girl leather logo by day or the slouchy Lace Brick Design leather logo by night, Marv will roll with the punches as you flip him up and down for each look.

Alpine Bracelet

You’ve got an alpine necklace and alpine studs, so why not an alpine bracelet?! These mountains symbolize the geometric landscapes of the Canadian Rockies. Inspired by the legendary mountains of Jasper and Banff, you’ll love these small & mighty symbols of strength and freedom. Pick one up today and share the joy of the mountains with your friends!

Available in gold, silver or rose gold finish.

Wood Single Arrow Earrings

Point yourself in the right direction with these Single Arrow Wood Studs. Dainty and simplistic, this minimalist design adds a hint of cute to any outfit. Snag a pair yoday to be the trend-setter in your girl gang!

Single Arrow Wood Studs | Lace Brick Design

Black Marble Studs

We’re bringing classy back – with Square Black Marble Studs! Rimmed in 24-karat gold, these distinguished earrings are sure to make a statement when you’re struttin’ your stuff! We’re pretty sure they’ll look bomb when you dress in your comfiest pair of jeans and old flannel shirt too 😉

Black Marble Studs | Lace Brick Design
Adventure Bag | Royal Blue | Lace Brick Design

Royal Blue Adventure Bag

Let’s adventure in style, Ponytail Posse! We already have red, beige, teal and purple bags – now, we release to you the royal blue Adventure Bag. Perfect for overnight trips, a camera bag, a tote or a carry-on – this bag is versatile and surprisingly light despite its size. Pick up one of these bags for stylish travel, whether it’s for an hour, a week or a month!

Well, there you have it… a taste of our new 2018 Collection! Betcha you are as pumped as well are! Check out the rest of the collection here!

Stay warm out there, babes!

Introducing Baby Brick: A lil’ Sister Co. of Lace Brick Design

Ponytail Posse, Feb 22 was a big day for us over here at Lace Brick Design – We’ve been working hard behind-the-scenes to bring you a brand new line….Introducing Baby Brick: apparel for her wild heart!

Baby Brick is a lil’ sister company of Lace Brick Design. The Baby Brick line is created with one-of-a-kind, locally-designed prints. The simple, eye-catching designs are easily loveable and will make any little girl the cutest wherever she goes. Style her little adventures with an adorable line of printed onesies, beanies, and bibs. Each piece is designed for little girls who are lucky to grow up in the adventure lifestyle – a way to express her {future} love of exploring, wilderness and the places she calls home. Perfect for baby showers and birthday gifts, show those independent and strong baby girls some love with a sweetheart Baby Brick present!

{Don’t worry, several of our designs are adorable AND unisex – perfect for styling the adventurous little guys in fashionable and neutral threads too!}

Baby Brick clothing goods are available in sizes Newborn up to 18 months…we’ve got you covered for the first year and a half!

Style little adventures with Baby Brick. Apparel for her wild heart.

The Cutest Onesies EVER

Forest Fairy Onesie | Baby Brick | Lace Brick Design


Dance like no one is watching, little Forest Fairy! The sweet, attached tutu on this magical gold and baby pink onesie is just perfect for the little lover of the woods in your life! How adorable!

Little Sapling Onesie | Baby Brick | Lace Brick DesignL


Dress your tiny forest dweller in an adorable Little Sapling onesie! A simple and locally-

designed onesie, this lil’ number is perfect for camping and exploring!


Too tiny to camp? NEVER! Lil Mountain Babe here is ready to take on the world in her baby pink fitted Mountain Babe onesie! Pair it with a simple Baby Brick beanie to complete her adorable mountain ensemble and the little girl in your life will be ready to adventure in style!

Mountain Babe Onesie | Baby Brick | Lace Brick Design

ALBERTA GIRL Alberta Girl Onesie | Baby Brick | Lace Brick Design

It’s never too early to dress those precious baby girls in some home pride! Style her in one of these adorable black Alberta Girl onesies and see how she stands out in a crowd. How cute to match her in your very own Lace Brick Design Alberta Girl sweatshirt and tank!



ABC Onesie | Baby Brick | Lace Brick Design


The ABC’s of the adventure lifestyle! This little black onesie is simple yet perfectly designed for the baby in your life with a just the right touch of mountain inspiration.


Oh yes she is!! Style her in one of these Born To Be Wild onesies and encourage free and abundant adventure in your little one!

Born to be Wild Onesie | Baby Brick | Lace Brick Design


Star-gazer, full-moon chaser, night owl…Moon Child! Add this stylish and locally designed onesie to your little one’s wardrobe so she can match your boho ways! Go on and howl at the moon, girls!

Adorable Bibs 


Get her ready for her next campfire and tent sleepover! The perfect lil’ bib to keep her in adorable style even when the food starts flying!


Little girls are beautiful, mess and all! The gorgeous gold-foil print is just precious, paired with the baby pink on this sweet bib. Glam up snack time! #abeautifulmess

A Beautiful Mess Bib | Baby Brick | Lace Brick Design


Oh yes she is…especially at snack time!! Add one of these Born To Be Wild bibs and encourage free and abundant adventure in your little one!

Born to be Wild Bib | Baby Brick | Lace Brick Design


Help keep those lil’ nuggets cozy in our stylish newborn beanies! These cute little beanies are soft as can be and come in four different colours– choose from a blackteal, pink, grey!

Teal Baby Brick Beanie | Baby Brick | Lace Brick Design

Style little adventures with Baby Brick!

TreeEra | Guest Blog | Lace Brick Design

Giving Back: TreeEra Guest Blog Post

TreeEra | Guest Blog | Lace Brick Design

Hello, Lace Brick Design and Trailblazers! TreeEra is thrilled to be a guest blogger and become a part of your tribe.

Put simply, TreeEra plants trees on behalf of individuals and businesses to help offset their carbon footprint. It was founded on the belief that living a sustainable lifestyle should be both approachable and positive.  We realize that not everyone is ready to become vegetarian or has the ability to cycle to work every day – it can feel daunting to know where to start in reducing one’s carbon footprint. While climate change may be complex, our approach isn’t.

Everyone in our community, which now includes the amazing Lace Brick Design tribe, helps plant trees, providing the world with countless advantages like breathable air and places to adventure. There are a few ways to get involved. First of all, purchase a pair of Lace Brick Design’s new special edition TreeEra earrings – ten trees are planted per pair sold! These ten trees can offset up to ten tonnes of carbon throughout their lifetime, and provide enough oxygen for 40 people to breathe.

TreeEra Leaf Wood Studs | Lace Brick Design

Also, TreeEra is a subscription-based organization – a monthly subscription plants hundreds of trees on one’s behalf every year. A simple but meaningful way to take oneself off the sidelines the fight against climate change.

The rhetoric around climate change so often relies on guilt and fear, which can often leave one with a sense of hopelessness. TreeEra, on the other hand, hopes to empower the community to join a relatable, positive and impactful movement to address this growing global problem.

We believe that together, we can accomplish more. Small steps as individuals can make a huge impact together. So, thank you for joining our #Communitree, we are excited to have you.

Together, we will plant one billion trees.

Mountain Bestie Tank | Lace Brick Design

10 Ways to Give Self-Love + Local Love this Valentine’s Day!

Beautiful babes! Valentine’s Day is right around the corner! Now, we know this day can be a bit ambivalent for some, with all the love and hearts in the air and commercialized greeting cards. BUT, whether you are attached or single, Valentine’s Day is a day focused on self-love and expression of love for everyone who means something to you! We tend to get so caught up in work and everyday life that we often forget to take care of the most important person of all – YOU! You are a powerful female who can take self-love to a whole new level this V-day and the best part?? You can support local at the same time! Check out some of these fabulous ways to spend your Valentine’s Day pampering your beautiful, wonderful self!

1. Massage from The Centre Spa & Wellness

Oooooo, a massage… This is almost the universal response when someone hears you are going for a massage. No one can resist a day at the spa, in a soft white robe, with cool cucumber water and essential oils filling the room. Whether you like hot stone, deep tissue, or just a good ol’ relaxation massage, The Centre Spa & Wellness will cater to your every need, from a sore neck at a desk job to a tight back from sleeping poorly. Treat yourself this Valentine’s Day with the gift of a relaxed mind and body. Mention this blog and receive 20% OFF your first treatment!

2. Pedicure from Vanity Vault

We know it’s winter and those little tootsies are often covered up with boots, slippers or wool socks BUT isn’t it a nice little surprise when you jump in the shower or head to bed and see those beautiful pink little toenails peeking out at you? And let’s not forget about the sensational foot rub and calf massage that comes along with this dreamy pedicure…..yeeeeeeesssss, more pleeeeaaasssee. This is the perfect opportunity to have some well-deserved ‘Me Time,’ or better yet, grab a friend and gab away while you lounge in luxury.

3. Fresh Hair from Drake Pan of D*Culture

Drake Pan is a GENIUS with hair! He is owner and stylist behind D*Culture and welcomes you, with sweetness and good energy, into his one room studio in the cool-as- heck Grain Exchange building in downtown Calgary. Drake has over 15 years experience as a hair stylist. He engages his craft at a truly professional level. His eye for the aesthetic and current professional development makes him one of THE BEST hair stylists in Calgary! Call to book your appointment: 403.515.0068 P.S. Visit Golden Peach Wax Bar right across the hall to keep your peach fuzz in check!

Love Studs | Lace Brick Design

4. Lace Brick Design Snuggle Swag

Whether you are on the couch with bae or watching P.S I Love You with the gals, everyone needs a good sharing cozy-up blanket. Head to our website to view the multitude of colour options for our popular Campfire blanket. Looking for a present for your girlfriends, or perhaps yourself?! Check out our Etched Love Studs. These adorable little wood earrings add a touch of cute, or should we say love, to any outfit, especially leading up to and on V-Day! Use code VDAY for 10% off your order!

5. Throw a ‘Galentine’s Day’ Party

What better way to use that Lace Brick Design Campfire Blanket than with your babelicious friends at a Galentine’s Day party?! From ice cream and movies to fondue and charades, Galentine’s can be whatever you want. Some chicks keep it casual and comfortable, in sweatpants watching Clueless or Mean Girls; other girls want to dress up, drink champagne and enjoy a night on the town full of cocktails and dancing. You decide! You know what your band of fearless females enjoys, so throw them the party that they will never forget!

6. Makeup Lesson from Makeup by Ashleigh

Most of us have been playing with makeup since we were like twelve years old. How many of us can say we are actually good at it though?! (1, 2, 3, not us!) Professional Makeup Artist Ashleigh MacDonald is hosting a workshop on March 23 that includes all the tips and tricks you’ll ever need in learning how to apply foundation, bronzer, blush and highlights on your eyes, lips and brows. She will be supplying you with 3 makeup brushes, a multi-use palette and a mimosa at White Creek Ranch near Olds, Ab – um yes please! For more details, check out her Instagram page: See you babes there!

7. TFB Leather Bracelet

Treat yourself this Valentine’s Day with a beautiful leather bracelet from TFB Leather (or send your guy the Instagram account so he can buy one for you! It’s @tfb_leather). These bracelets are designed and handcrafted right here in Alberta by the talented Ben Forster. Not feeling a bracelet this holiday season? No sweat. Custom requests are more than welcome, so send Ben a message with your ideas and TFB will design and handcraft something absolutely perfect! Shop TFB Bracelets on our site!

TFB Feather Bracelet | Lace Brick Design

8. Boudoir session by Meghan Unger

We get it, Boudoir Sessions are scary! You’re putting yourself out there, flaws and all. Rest assured, even though the idea can be scary at first, they are actually CRAZY FUN! How often do you get to be pampered for 2 hours, look like a total babe and have the photos to prove it?! They’re an awesome confidence boost, a fun time, and make a great gift for hubby! Don’t worry if you don’t know how to pose, that’s what Meghan is there here for and she promises you’ll be a pro by the end! Mention this ad upon booking and receive $50 off your first shoot!

9. Room Re-design by Sarah of Gioia Interiors

Winter blues got you down? Well Valentine’s Day is a day of self-love and support for all females around. Sarah of Gioia Interiors absolutely LOVES helping people redesign their homes! Work with Sarah to have a clean, classic and layered look so that they feel upbeat and motivated! Treat yourself, and your home, this February to a new boutique interior design that will give you that boost of satisfaction each and everyday! Check her out on Instagram: @gioiainteriors Mention this add and enjoy 25% off your first consult!

10. Let Your Stress Float Away at Clear Float Spa

Maybe massages just aren’t your jam but you’re still looking for a way to relax that body. Check out Clear Float Spa just off 17th Avenue. If you’ve never been floating before, let us paint a picture for you. You enter a room with a full tank of extra salty water that allows you to float on top. With the lights turned off and no sound around, you are immersed in complete sensory deprivation, allowing your body to fully relax with no sensory stimulus to disturb you. Now this technique isn’t for everyone, but sounds pretty neat right?! Give it a try Posse, you just might like it! PLUS they have a deal right now 3 floats for just $49!!! Say wha??!

*consult your health care provider before visiting for your first float

Happy V-Day/Galentine’s Day, Ponytail Posse, sending all our love your way on this most fabulous day! Self-love rocks!!

Campfire Blanket | Lace Brick Design

5 Canadian Winter Survival Tips: How to Beat Those Pesky January Blues

2018 is in full-swing and we should all be feeling extra motivated to get things done, right?! Except…. It’s cold outside and we don’t want leave our cozy couches unless we’re boarding a plane to somewhere tropical!!

Ponytail Posse, we know EXACTLY how you feel and we are here to help pull you through those January blues! We’ve included aspects that you can add to your everyday life that may improve your mood and we promise they are easy peasy lemon squeezy! Check out these 5 tips to improving your January mood!

1. Get Outside

More time outside is SO good for you mentally and physically! The average adult needs a minimum of 30 minutes of exercise per day, so getting outside for a walk, run or even stroll to the store adds to your personal health and wellbeing. Whether you live downtown or in the suburbs, there are always beautiful parks not too far away. If you are a Calgary dweller, some gorgeous places to catch your breath are:

  • Griffith Woods
  • Nosehill Park
  • Sandy Beach Park
  • Bow River Park
  • Glenmore Reservoir
  • Fish Creek Provincial Park
  • Prairie Winds Park

The list goes on. Let us know some of your favourite hideaways in the city in the comments below!

The Official Ponytail Posse Sweatshirt | Burgundy | Lace Brick Design

2. Get Extra Vitamin D Through Diet and/or Supplements

Now we all know that we can get Vitamin D from being outside in the sun but did you know that most Albertans should be taking a Vitamin D supplement due to our lack of sunshine? We know remembering to take vitamins daily can be tricky so we’ve got some dietary recommendations for you instead! Salmon, tuna, and mackerel are the best natural sources of Vitamin D that you can find. Don’t like fish? That’s ok, beef liver (sorry), cheese and egg yolks also contain some naturally occurring Vitamin D. Cows’ milk and orange juice also often have this vitamin added to it as well. Any or all of these choices will help increase your Vitamin D intake and boost you out of those winter blues! 

*always check with your health provider before adding vitamins and/or supplements to your regime

Mountain Girl Mug | Lace Brick Design

3. Treat Yourself to a Hot Stone Massage or Facial

You’ve finished a hard week at work, shovelled the sidewalk, and finally recovered from the hectic Holiday Season – what better way to treat yourself this winter than with a relaxing massage?! Hot stone, deep tissue, relaxation – you name it! Massage is great for releasing built-up tension and eradicating pesky pains that we get from poor posture and sleeping habits. We hear ya, not everyone likes a massage. Most spas will also offer alternatives to treat yourself such as facials, manicures, pedicures and a number of other services to pamper your body. Choose what makes YOU feel the most relaxed and like the true queen that you are!

Massage Recommendations:
Calgary: The Centre Spa and Wellness

Canmore: Canmore Spa & Hair
Banff: The Willow Stream Spa at the Banff Spring Hotel

4. Plan a Trip

Our absolute personal favourite way to get through the cold winter months is to plan a trip! Have something to look forward to! A hot vacation on a beach, a weekend getaway to the mountains, a quick jet over to the Big Apple for a shopping excursion – whatever gets you pumped! Today’s society is so focused on work, work, work; we want to encourage you to take time for YOU this winter. Plan that special trip that gets you excited and also allows you to relax because this is a much-needed break from the hustle and bustle of everyday life. You deserve to reset! Looking to stay somewhere that is not a hotel? Check out these sites below for great deals!

Booking sites: (careful, this site books in US dollars)

Road Trip Rule Tank | Lace Brick Design

5. Buy Yourself Something Pretty

What better way to treat yourself than buying yourself some pretty Lace Brick Design swag?! Add some sparkly earrings, a cool trucker hat or style yourself in a Mountain Girl toque to dress up your daily wardrobe. Feeling chilly in this January weather? We’ve got cozy campfire blankets, perfect for curling up on the couch on cold winter days! Try pairing your new campfire blanket with one of our campfire mugs, the perfect match for a deliciously rich peppermint mocha. Keep your eyes open for our Spring 2018 Collection, coming soon!